Eli mentioned in an announcement: “Each 50 and James (Frey, who oversees all artistic growth and manufacturing for 3BlackDot) have by no means shied away from controversial, boundary-pushing materials and have made large world cultural impacts from their uncooked artistic vitality. We need to carry that very same enjoyable and hazard to this new unbelievable slate of elevated scary movies. We need to make the films others are too afraid to make.”
50 Cent mentioned: “Eli, James, Roger, Michael, and 3BlackDot will probably be nice companions in G-Unit Movie and Tv’s takeover of the horror style. I am unable to wait to point out the world what we’re constructing.”
Eli beforehand partnered with 3BlackDot on the venture ‘Clownpocalypse’, in a deal which included a characteristic movie, online game, dwell occasion, short-form collection, and merchandise.
He mentioned earlier this 12 months: “I’ve had a tremendous time collaborating with James Frey and the unimaginable group at 3BlackDot. From idea to artwork to the sport play, each step of the best way, no thought has been too loopy, and so they’ve executed it on the highest stage. For years I’ve had folks inform me ‘You’ll be able to’t do this in a sport, it is too insane’ and I lastly discovered companions who mentioned, ‘Let’s take this a step additional.’ It appears like we’re making a sport, film and dwell expertise with no parental supervision or studio to inform us to tone it down, and that is the one solution to create one thing spectacular and memorable. This will probably be a giant, enjoyable, scary occasion for avid gamers, film followers, and individuals who love dwell occasions. The Clownpocalypse is coming. Prepare.”